Nefes: A Breath of Fresh Air into Fashion

Say Hello to that Summer Feeling 

Life is Style is proud to partner with timeless, innovative, and refreshing fashion movements led by inspirational women founders. Our next brand story covers Nefes, which translates to breath from Turkish. The name builds up from the sensations you will feel when you are exposed to their products. The founders specifically targeted having their customers feel like their breath has been taken away. Lose yourself among the colors and patterns within their clothing line, and explore all kinds of exciting casual resort wear. Positioning itself as a clothing line that can be applied for all shapes and sizes, Nefes products go beyond time and space and can be worn by women of all ages. If you were looking for a brand that will bring back that summer feeling where the breeze dances with the ends of your dress as you take a sip of your favorite cocktail perusing over the sea view, Nefes is the brand for you. 

The Story Behind Nefes


Here is the perspective that the founders Ceyda, Karel, and Süzet embraced as they brought to life what was Nefes. Life isn’t the breaths you take yet the minutes that blow your mind and take your breath away. Every breath that we take is so significant. The founders named their brand Nefes because they needed to contact and tap into those unique stunning moments that individuals are lucky enough to experience. The principal motivation of their image comes from their wonderful daughters, Lal, Maya, Edvina, Mila, and Ella. The same way they gave their daughter breath and life, they gave birth to Nefes. 

The founders take incredible consideration of the value and natural segments of their items while picking their materials. They do this due to their overwhelming belief that the integration of natural textures and designs can help make lives more tolerable and the future more unadulterated from numerous negative points of view. 


Every single example and design plan that they’ve carefully picked does not convey the idea of time; the pieces are uniquely and intricately woven and shipped off their creation line by the requests they receive. Each line of items from their general assortment is intended for regular use from relaxed seashore outfits to dressy evening outfits. The spectrum is truly various. 


They say that their main goal and dream is to share the breath “NEFES” with free individuals and independent souls who “CARPE DIEM”; hold onto the day, appreciate nature, appreciate mixing designs who don’t convey any overbearing idea of time, and embrace the moment day by day, pattern by pattern… 

They conclude their story with a beautiful motto: “Let yourself indulge summer, the best time of the year by joining our dream World. We will make you “Breathe”.”

The Symbolic Meaning of Breath


In Hinduism breath represents life, energy, life support, development, immaculateness, fire, soul, heavenliness, securing power, a wellspring of discourse, proportion of time, and master of the faculties. In the Vedas, breath (prana) is depicted as the master of the real organs, and next in significance to the spirit or Self (Atman). Since it warms the entire body, it is contrasted with Vayu (wind God) and Brahman, all invading gods. 


In the early Upanishads, breath was likened to the actual Self. The actual importance of Atman is what relaxes. The Upanishads attest that breath is ethical, since it isn’t helpless against wants; though different organs, for example, the eyes and ears are liable to want and can be pierced with evil. Since it is immaculate of evil, breath saves the divinities in the body from mortality via conveying them a long way past the restrictions of the human world and leaving them there. At the time of its demise, it conveys every one of the gods in the body into the mid-locale and assists them with getting back to their circles. Similar capacities are credited to the Self (atman) additionally, which is viewed as the ruler of the breath (pranadhipa). 


The Upanishads additionally perceive the predominance of the breath as the source and backing of life in the body. It is because breath can exist in the body and keep it alive regardless of whether a couple of organs are absent or not working; yet on the off chance that breath itself leaves the body, the organs must choose the option to drop it and ascend to paradise. 


Breath is in this way the master as well as the help, everything being equal. As per Yoga, by controlling the development of breath through managed breathing (pranamaya) one can handle the brain, the body, and their alterations. It is likewise the main beneficiary of the food processed in the body, which it channels to different organs as indicated by their offerings similarly as the fire god (Agni) circulates the contributions of penance among divine beings as per their due share. In the body, it goes in five structures and headings, prana, apana, udana, vyana, samana. Prana is likewise important for the inconspicuous body in the living creatures, and the body that is absolutely made of prana is known as the breath body (pranamayakosa). 


In the Hindu pantheon, breath is contrasted with Maruths, the breeze divine beings, Rudras, the tempest divine beings, and Shiva himself, who is portrayed as the ruler of the breath (Prananatha or Pranesvara). As the existence provider, God is the wellspring of all life energy. At the point when he inhales out, living things appear, and when he takes in, living things are removed. 


Breath is additionally a purifier. With the assistance of breath and controlling its course through pranayama, you can cleanse your psyche and body and settle it. In social articulations, breath represents love, steadfastness, closeness, and penance. Kids are depicted as the breath of guardians. An extremely dear companion is considered like one’s own breath (pranamitra).

What We Wear Intimately Affects our Emotions


Each day when you awaken and start your day, some portion of your normal routine will be to pick what to wear. In the event that you work in a climate with an exacting clothing standard or uniform, like an emergency clinic, then, at that point, the choice will be made for you and what you are dressed will probably mean for the way that others identify with you, for example, an attendant wearing a white coat will give patients consolation. Nonetheless, in callings where we have greater adaptability with our work garments and in our vacation where we have free rein to pick our designs, the garments that we wear will regularly say a lot about our feelings. We may not understand how much what we decide to wear is directed by our state of mind and, for sure, how much our decisions subsequently affect our conduct and mentalities, both to ourselves and other people. 


We’ve all got a most loved outfit; one that causes us to feel sure and like we can take on the world. A large number of us likewise have an outfit that does not fit anymore yet we can’t tolerate throwing it away because of the passionate connection, for example, saving the dress from our first date with a long-term love. The association between our feelings and how we dress is necessary to the manner in which we act and our personality. 

The sterile garment study 


Feelings assume a particularly critical part in our dress decisions in light of the fact that frequently it isn’t the real garments that we wear that decide our sentiments and perspectives however the affiliations we have with them. This was shown by an investigation led by Professor Adam Galinsky of the Kellogg School of Management at Northwestern University and his partner Hajo Adam. The two gatherings of individuals who participated in the examination were each given a white sterile garment to wear, the main gathering was advised it was a specialist’s jacket, the second that it was a painter’s. The principal bunch played out their errands all the more pointedly and with higher consideration levels, as they unwittingly embraced the characteristics commonplace of a specialist, like an engaged disposition. This interaction is called enclothed comprehension and Galinsky portrays it as “the precise impact that garments have on the wearer’s mental cycles.” 


Understanding this interaction assists with clarifying why we pick specific kinds of dress in various circumstances to; for instance, enable us and give us certainty; a prospective employee meeting, a first date, or on the other side to simply mix into the group and not be seen; a youngster being harassed, a teen experiencing sadness. Our attire likewise influences how others identify with us and decide the picture that we wish to project to them. Robert Ridge, a brain research teacher at Brigham Young University, clarifies this idea further: “There unquestionably can be an association between how individuals dress and how they feel. The more you like your appearance, the more certain you can be.” This stresses the significance of the short-and long haul effect of our dress decisions in the event that we get up in the first part of the day and pick an outfit that is sick fitting and doesn’t give us certainty; we will act naturally cognizant for the remainder of the day. This will probably show in our conduct we may act clumsily, stay away from any superfluous social cooperation and become very contemplative. 


Style and shape 


Teacher Karen Pine of the University of Hertfordshire is a specialist in design brain science and has led a broad investigation into this theme, finishing in her book “Psyche What You Wear”. She has discovered amazing connections between our passionate state and our decision of attire. In a meeting with MailOnline, she said: “We realize our garments influence others’ impressions of us. Presently research shows what we wear influences us as well. Getting into various garments makes various considerations and mental cycles… garments can change [our] temperament and contemplations.” 


Educator Pine talks about an investigation in which 100 ladies were asked what they decided to wear when feeling discouraged. The greater part picked pants and a loose top and 90% conceded that they disregarded any apparel that caused them to feel sure when they were under pressure. This shows that we pick plain apparel when we are in dejection since we want namelessness. Only 2% of the ladies studied said that they would wear the loose dress in case they were feeling glad. This can be identified with normal suggested treatment for sorrow, which spotlights self-calming and self-care. While a lot of this is based on keeping ourselves solid and washing routinely, settling on a decision to wear furnishes that we are sure about and that highlight our appearance has additionally been demonstrated to immensely affect our temperament. The connection between our disposition, the exertion we wish to show up is evident. It is clear how much our appearance reveals our psychological state. 


Numerous examinations have shown that our “glad garments” are regularly well-fitted and very much cut with splendid, solid tones. Teacher Pine firmly accepts that we can adjust our disposition by putting forth an attempt to pick clothing that we partner with bliss and that will give us certainty. “This discovery shows that attire doesn’t simply impact others, it reflects and impacts the wearer’s mindset as well,” she says. “This shows the mental force of apparel and how the right decisions could impact an individual’s bliss.” at the end of the day, she clarifies that “that we are what we wear, yet that we become what we wear.” 


Shading outline 


Shading assumes a broad role in an investigation into this point. Alongside the shape and the style of our attire, shading is quite possibly the main way that we can put ourselves out there with what we wear. So what’s the significance here to pick explicit shadings? Shading expert Leatrice Eiseman depicts how the portrayal and job of tones in nature are emphatically connected to the feelings that we draw from them. For instance, she clarifies how: “blue is quite often connected with blue skies… something positive. Developmentally it likewise implies there are no tempests to come. This is the reason it helps us to remember security and quiet.” She proposes that men should don blue out on the town as it offers a picture to the lady of quiet and dependability; a quality a significant number of us look for in a drawn-out accomplice. Similarly, by wearing quieter colors we will feel more settled. 


Along comparative lines, red is regularly the shading we pick since we need; subliminally or something else; to stick out and to show our force and boldness with a brilliant, energizing shading that is difficult to overlook. For instance, noticeable lawmakers and public speakers are frequently seen wearing red ties. Mentally, red is likewise usually connected with blood and risk, implying that on the off chance that we wear red we are an awe-inspiring phenomenon. 


Shading is additionally essential to the personality that we wish to pass on through our apparel. The Goth/Emo way of dressing, for instance, is based for the most part around the darkness. Exploration has shown that sports groups who wear dark clothing are regularly more forceful than those wearing different tones, which is intriguing in its idea of a connection between utilizing dark as a protection or a guard component. Dr. Alastair Tombs is important for a gathering of specialists from the University of Queensland who investigated how we use garments to improve, express or shroud our feelings. “Many individuals discussed utilizing garments to change their disposition,” he said. “On the off chance that they get up and aren’t feeling incredible, they would put on something that would light them up. At different events, they use garments to veil their feelings.” We connect huge feelings to our garments and shading is perhaps the most remarkable way that we can communicate these feelings. 


There is a wide range of exploration that concentrates on this theme however one thing is clear: there is an immediate connection between our mindsets and feelings and what we decide to wear. This fundamentally affects our resulting conduct, our certainty, and our social communication. As picture specialist Julie Zanes says: “I urge my customers to dress as though they feel better. That affects their confidence and assists with moving them from a negative to an uplifting outlook.” And that is the force of design, where Nefes comes into transform our mood for the better. 


A Deep “Nefes” Can Lift Your Mood: Breathe it In


Breathing is basic, and it’s free. We do it continually, yet we scarcely notice. Exploration shows, however, that when we require a couple of moments to rehearse careful breathing (additionally called diaphragmatic breathing) it tends to be a viable instrument for adapting to pressure and uneasiness. That is staggeringly significant data for families to remember, says Children’s Hospital Colorado kid clinician Benjamin Mullin, Ph.D., particularly during the (COVID-19) pandemic. “Every one of the things that kids regularly use for pressure decrease — sleepovers at companions’ homes, going out to see the films, playing in a games group — are currently gone or adjusted so that they’re scarcely unmistakable,” he says. “Presently like never before, discovering little approaches to deal with themselves is the thing that will help kids keep afloat and deal with their pressure adequately.” 


Families should be proactive, Dr. Mullin says, on the grounds that emotional well-being experts are seeing a spike in the number of children and adolescents who are experiencing difficulty adapting to their purported “new ordinary.” 


How Profoundly breathing Can Assist with Overseeing Pressure 


Breathing has two particular parts: they breathe in and the breath out. The breath in will in general stimulate, open, extend and lift. For the body, yet additionally with temperament. The breath out then collapses the lungs, grounds you, and helps you unwind. Together, they can assist with temperament adjusting. 


“Extraordinary sensations of nervousness rise out of your thoughtful sensory system, the piece of your body that sets you up for battle or flight,” says Dr. Mullin. “To adjust that and take yourself back to gauge, you need to initiate your parasympathetic sensory system or the framework that assists you with being loose and very still. The example and mechanics of breathing the correct way can assist with boosting the action of that framework.” 


If children and grown-ups can rehearse profound breathing consistently when they’re not feeling restless, then, at that point it’ll be simpler for them to make sure to do it when they are feeling restless. There are numerous unwinding strategies, and breathing isn’t the end all be all. In any case, it very well may be what helps offer some relief, making it simpler to oversee pressure and uneasiness about the COVID-19 pandemic. 


Here are a couple of general breathing tips: 


In the first place, notice your breath coming in and out. On the off chance that the 3-second exercise feels too short or the 4-second feels too long, then, at that point switch. You need to inhale at a speed that feels normal. On the off chance that both breathing activities are excessively short, include in your mind how long an agreeable breathe-in is, and let your breath out be a similar check. For the vast majority, the reliance on either side will be somewhere in the range of three and eight. It doesn’t make any difference how long the tally is, however. Essentially let the breathe in and breathe out the balance. 


Presently, notice how you’re feeling. Is it true that you are anxious or fidgety? Or then again would you say you are worn out and drowsy? Invigorating or unwinding is about which a big part of the breath we stress. To empower, underscore the breathe in by protracting. To unwind, accentuate the breathe out the same way. Keep in mind, it might require a few minutes to see the impacts. Furthermore, if you feel stressed or disturbed by the training, stop for some time, go accomplish something different, and attempt again later.


Find Inner Peace with Every Item in the Nefes Collection


Nefes can help you notice the importance of your breath, and reconnect with your positive spirit through the magic of colors, patterns, and fashion. Check out their newest collection now for women’s clothing, kids’ clothing, accessories, and more!